Inside pureseoul shop
basket of torriden products from pureseoul
models posing
girl holding makeup
girl holding a pink blush
Health & Beauty

PureSeoul

mon: 10am - 8pm
tue: 10am - 8pm
wed: 10am - 8pm
thu: 10am - 8pm
fri: 10am - 8pm
sat: 10am - 7pm
sun: 10am - 8pm
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Canada Place
Canary Wharf
London
E14 5AH

As the ‘Home of K-Beauty,’ PURESEOUL has an exclusive selection of over 2000 Korean skincare, makeup, and hair care products, curated with expert insight into Korea’s beauty trends. Working directly with over 60 cult-favourite brands like Torriden, Celimax, and Biodance, PURESEOUL leads the market in being the ultimate destination for authentic K-Beauty.

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