• A collection of Majeimages

Radiant and sensual, Frederikke Sofie embodies the SS17 Maje girl through Tyrone Lebon’s lens.

The eight campaign images were shot against a clear blue sky background and showcase the key pieces of the collection, which places great emphasis on printed, colourful and flowing or delicately structured dresses.

Mall Level -1 Jubilee Place
Canary Wharf
E14 5NY